Make Money Blogging as a Couple: Your Ultimate Guide to Building Income Together

Have you ever wondered what it would be like to make money blogging as a couple? Sharing a life is one thing—but building a blog and an income stream together? That’s next-level partnership. Whether you’re dreaming of traveling the world, working from home, or just looking for a joint creative outlet that pays off, blogging as a couple can be both rewarding and profitable.

In this post, we’ll cover how you can start a blog together, grow your audience, and turn your shared voice into real income—without losing your sanity (or your relationship).

Why Blog as a Couple?

Blogging as a couple has unique advantages:

Shared strengths: One of you might be great at writing, the other at photography or SEO.
Authenticity: People love real-life stories and dynamics.
Double the creativity: Two perspectives often mean fresher content and more ideas.
Shared goals: Working on a joint project can bring you closer together.

And of course, there’s the potential to build a solid income stream together—one that aligns with your lifestyle and passions.

Step 1: Choose Your Niche Wisely

Pick a niche that excites both of you and allows for ongoing content. Popular niches for couple blogs include:

Travel as a couple
Relationship advice or marriage blogs
Personal finance for couples
DIY home projects
Fitness or wellness journeys
Building an online business together

💡 Pro Tip: Think long-term. You’ll be writing about this regularly, so choose something you genuinely enjoy discussing.

Step 2: Set Up Your Blog Together

Here’s the quick-start checklist:

Choose a domain name that reflects your brand (e.g., TheBudgetCouple.com or AdventurousTogether.com)
Get reliable hosting (we recommend options that support WordPress and scale with traffic)
Install WordPress and a simple, mobile-friendly theme
Set up your social media profiles under your blog name

Divide tasks based on your strengths. Maybe one of you handles the design and tech setup, while the other focuses on content and promotion.

Step 3: Create Content That Connects

The key to building an audience? Consistency and authenticity.

Types of content that perform well:

“How we…” style posts (e.g., How We Paid Off $20k in Debt Together)
Joint product reviews
Opinion posts showing both sides of a topic
Personal stories and behind-the-scenes content
Listicles and guides related to your niche

People love seeing the dynamic between two real humans. Let your personalities shine.

Step 4: Grow Your Audience

No readers, no revenue—so promote your blog smart:

Pinterest is gold for couples in lifestyle/travel/DIY niches
Use Instagram for behind-the-scenes reels and relatable posts
Join Facebook groups in your niche to share value
Build a mailing list early on and offer a freebie
Engage with other couples who blog or run YouTube channels—collaborations can be powerful

Step 5: Monetize Your Couple Blog

Here’s how you can start making money blogging as a couple:

1. Affiliate Marketing

Recommend tools, products, or services you actually use—whether it’s travel gear, budgeting apps, or blogging tools. Earn a commission for each sale made through your link.

2. Sponsored Content

Brands love working with couple bloggers, especially in travel, home, lifestyle, and finance. Once you have a steady following, pitch to relevant brands.

3. Digital Products

Create and sell your own:

eBooks (e.g., How to Plan a Debt-Free Wedding)
Printables (e.g., couples’ budget planner)
Courses or webinars (e.g., Build a Blog Together in 30 Days)

4. Ad Revenue

Once your traffic grows, apply to ad networks like Mediavine or Ezoic. Ads can become a consistent passive income stream.

Real Talk: The Challenges of Blogging as a Couple

It’s not always sunshine and pageviews. Some common challenges:

Different work styles or content visions
Time management (especially if you both have other jobs)
Learning to separate work and relationship time
Burnout or creative blocks

Solution? Communication and clear roles. Have regular “blog meetings,” create a content calendar, and give each other space when needed.

Inspiring Examples of Successful Couple Blogs

Need some inspo? Check out:

Two Wandering Soles – A travel blog run by Katie & Ben
Our Rich Journey – A FIRE couple blogging about financial freedom
His & Her Money – Tackling finances and marriage together

These couples prove that you can turn a blog into a thriving business.

Final Thoughts: Is Blogging as a Couple Worth It?

Absolutely—if you’re ready to treat it like a real project. It’s not just a hobby; it’s a business. But it can also be a fun, creative, and deeply rewarding journey together.

So, are you and your partner ready to build something awesome?

Want Help Getting Started?

We’re working on a free guide: “Start a Couple Blog in 7 Days” – drop your email below to get notified when it’s live!